Waterloo, Iowa
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McConville Consulting

Lead Generation | Sales & Marketing Strategies | Infusionsoft Partner

We are Digital Marketing Consultants

Who is McConville Consulting?

McConville Consulting, LLC, is a sales and marketing communications company owned by Lori McConville. We specialize in cutting-edge digital strategies that help maximize clients’ sales efforts. Together, with her solid team of professional experts, we:

  • Specialize in automated marketing that drives leads with their Certified Infusionsoft Partner certification. 
  • Assess your overarching business goals and sales programs to identify new opportunities for growth. 
  • Help the sales leadership team understand what sales and marketing initiatives are working, and which ones are not by providing a deeper understanding of your customers, and the strategies needed to build bigger and more profitable relationships with them. 

How we do it

Simply put, we use innovative tools such as Infusionsoft to help you get organized, grow sales and save time. We also determine how and where our client’s business should exist in the digital world, which encompasses anything connected online — websites, mobile phones, networks, and many other options that currently exist or soon will be invented. That strategy is complemented by effective “real world” campaigns that drive results.

Areas of Expertise

Our marketing and sales capabilities include brand strategy, customer relationship management, sales optimization, lead generation and marketing strategy. In other words, we deliver warm leads to our clients with automated marketing.


Digital Marketing Consultant | Brand Marketing | Integrated Marketing Communications | Public & Community Relations | Sales & Marketing Strategic Planning | Business Development Planning | CRM Implementation | Social Media & SEO Audit | Internet Marketing Consultant | Special Event Planning | Content Development | Website Development | Graphic Design


Your Sales & Marketing Strategist: Meet Lori McConville

Who is Lori?

Lori is a senior level, award-winning, strategic marketing and communications leader and certified Infusionsoft Partner who has spent her entire working career in advertising and marketing, making her clients look good.


After starting her career in radio as a disc jockey, Lori was a quick learner moving up through the ranks into sales, management and ownership. After owning several businesses, she finally cruised into her current solopreneur business to help others grow their business.


For over 40 years, she has helped organizations empower themselves to build a truly fantastic business and brand that connects with audiences. But, it doesn't just end there. With her experience in sales and marketing, she  helps build teams to take their sales and marketing efforts to the next level, executing business strategies to produce desired results. 


Lori's specialties include brand development services, strategic consultation in the areas of sales, marketing and communications, with a focus on comprehensive digital strategies. 


While she lives and breathes marketing, she does have a life outside of her business. Lori loves to spend time with her husband Marty, two daughters Sara and Staci, and her cat Cali. She loves to garden, travel and listen to live music.  She loves to have fun. Life is too short, so don't waste a minute of it.

QuickStart Packages

Interested in learning more? Our step-by-step guide helps to ensure your marketing efforts are on the right track. It covers all the foundational steps to analyze your marketing performance, to see where you might need help. 


When you download the guide you can also get access to our interactive training modules and quiz built straight into our free dashboard to keep track of your progress and consolidate your learning.

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